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 Useful Articles On  Business


Advertising Law
Caution Advised Before Using A Celebrity Name, Likeness, Voice, or Photo
 This article provides a brief overview of the risks involved in ad campaigns using a celebrity or other person's name, likeness, voice, or photo.
Basic Laws On Endorsements and Testimonials
 This article provides a brief overview of the laws affecting the use of endorsements and testimonials in ad campaigns.
Basic Overview Of Comparative Advertising Laws
 This article provides a brief overview of the laws affecting comparative ad campaigns.
Ads that Mention Guarantees and Free Trial Offers
 This article explains how to obey the law when mentioning a warranty or guarantee in an advertisement.
Advertising Law In General
 Overview of the general advertising laws that affect ad design, ad campaigns, as well as product packaging and product design.
More Articles on Advertising Law...

Starting a Business
Starting A Business - Overview
 This article provides a brief overview on some of the things you should consider before starting a small business.
Naming Your Company and Choosing A Trademarkable Product Name
 This articles explains how a business owner should go about selecting a company name, trade name, and trademarkable product name.

Buy/Sell A Business
Buying A Business?
 This article discusses seven (7) ways the buyer of a business can limit his or her exposure to common liabilities that often attach to the purchase of a business (business purchase sale agreement).
Stock Purchase Agreement vs. Asset Purchase Agreement
 When buying/selling a business, the deal can be structured as either a stock purchase or an asset purchase. The article explains the difference and how each will affect the buyer and seller.

Business Plans
How To Write a Business Plan, Part I - Executive Summary
 When preparing a business plan, the writer should begin with the Cover Page, Table of Contents, and Executive Summary.
Writing a Business Plan, Part II Your Business Description.
 Part II of this VII part article explores how to create a clear and concise portrait of your business and company vision.
Writing a Business Plan, Part III The Market.
 Part III of this VII part article explores how to create a portrait of your customers, market size and trends, competition, and estimated sales.
Writing a Business Plan, Part IV Development & Production.
 Part IV of this VII part article explores how to describe the status of your product development and your plan for completion (where appropriate) in a business plan.
Writing a Business Plan, Part V Sales and Marketing.
 Part V of this VII part article explores how to describe your sales and marketing strategy in your business plan.
More Articles on Business Plans...

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Contracts and Agreements
Sales Contracts and Purchase Orders - Standard Contract Terms
 This article explores some of the standard terms and clauses that should be included in every sales contract and purchase order.
Service Contracts - An Overview
 This article briefly explores key provisions which should be included in service contracts.

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