|Caution Advised Before Using A Celebrity Name, Likeness, Voice, or Photo
| ||This article provides a brief overview of the risks involved in ad campaigns using a celebrity or other person's name, likeness, voice, or photo.|
|Basic Laws On Endorsements and Testimonials
| ||This article provides a brief overview of the laws affecting the use of endorsements and testimonials in ad campaigns.|
|Basic Overview Of Comparative Advertising Laws
| ||This article provides a brief overview of the laws affecting comparative ad campaigns.|
|Ads that Mention Guarantees and Free Trial Offers
| ||This article explains how to obey the law when mentioning a warranty or guarantee in an advertisement.|
|Advertising Law – In General
| ||Overview of the general advertising laws that affect ad design, ad campaigns, as well as product packaging and product design.|
|More Articles on Advertising Law...|
Starting a Business
|Starting A Business - Overview
| ||This article provides a brief overview on some of the things you should consider before starting a small business.|
|Naming Your Company and Choosing A Trademarkable Product Name
| ||This articles explains how a business owner should go about selecting a company name, trade name, and trademarkable product name.|
Buy/Sell A Business
|Buying A Business?
| ||This article discusses seven (7) ways the buyer of a business can limit his or her exposure to common liabilities that often attach to the purchase of a business (business purchase sale agreement).|
|Stock Purchase Agreement vs. Asset Purchase Agreement
| ||When buying/selling a business, the deal can be structured as either a stock purchase or an asset purchase. The article explains the difference and how each will affect the buyer and seller.|
|How To Write a Business Plan, Part I - Executive Summary
| ||When preparing a business plan, the writer should begin with the Cover Page, Table of Contents, and Executive Summary.|
|Writing a Business Plan, Part II – Your Business Description.
| ||Part II of this VII part article explores how to create a clear and concise portrait of your business and company vision.|
|Writing a Business Plan, Part III – The Market.
| ||Part III of this VII part article explores how to create a portrait of your customers, market size and trends, competition, and estimated sales.|
|Writing a Business Plan, Part IV – Development & Production.
| ||Part IV of this VII part article explores how to describe the status of your product development and your plan for completion (where appropriate) in a business plan.|
|Writing a Business Plan, Part V – Sales and Marketing.
| ||Part V of this VII part article explores how to describe your sales and marketing strategy in your business plan.|
|More Articles on Business Plans...|
Contracts and Agreements
|Sales Contracts and Purchase Orders - Standard Contract Terms
| ||This article explores some of the standard terms and clauses that should be included in every sales contract and purchase order.|
|Service Contracts - An Overview
| ||This article briefly explores key provisions which should be included in service contracts.|